Do Not Sell My Personal Information
(Last Updated September 30, 2019)
THE CALIFORNIA CONSUMER PRIVACY ACT (CCPA) NOW REQUIRES MOST BUSINESSES TO HAVE A “DO NOT SELL MY PERSONAL INFORMATION PAGE”.
The California Consumer Privacy Act is a bill intended to enhance privacy rights and consumer protection for residents of California, United States. The bill was passed by the California State Legislature and signed into law by Jerry Brown, Governor of California, on June 28, 2018, to amend Part 4 of Division 3 of the California Civil Code.
Who Has to Comply With the CCPA?
The CCPA applies to “businesses,” meaning any company doing business in California that does one or more of the following things:
- Raises annual gross revenues of $25 million or more
- Buys, sells, receives for commercial purposes, or shares for commercial purposes, personal information from at least 50,000 California consumers, households, and/or their devices
- Raises at least half of its annual gross revenues from the sale of consumers’ personal information
This “Do Not Sell” page needs to include the following components:
– An explanation of the right to opt out
– An interactive form where consumers can exercise the right to opt out
– Instructions about any other opt out methods you provide
A business does not need to be based in California. Businesses all over the world must comply with the CCPA.
What if You Do Not Sell Personal Information?
Since we do not meet any of the three above criteria and our business does not sell personal information, the CCPA does not require us to create a “Do Not Sell” page. However in respect to transsparency, full disclosure, and overall compliance we have elected to provide this page.
Under the California Consumer Privacy Act, the definition of “sale” is very broad. It includes the transfer or sharing of personal information with a third party for any value, even if the information is not sold for monetary value. We do not sell personal information for monetary value, but may transfer it to third parties as part of a mutually beneficial business relationship. Because of this, we refer to the sale of personal information as “data sharing.” If you are a California resident, you have the right to opt-out of the sharing of your personal information with third parties (subject to certain exceptions).
As you navigate the Internet, you generate data. This data helps us create better, more personalized products and services. It also helps us customize offers tailored to your interests and we may work with third parties to provide these offerings.
Sale of Personal Information
In the preceding twelve (12) months, we have not sold personal information, nor do we intend to so.
Our policy is that we do not and will not sell your personal information, unless you give us your consent or direct us to do so.
If you have any questions concerning this Do Not Sell Information, please send us an email.